Merchandising Usability: Better Ways to Display Product Recommendations
Have you noticed that, when showing cross-sells and upsells, many ecommerce sites hijack you off the page you’re looking at to view the suggested item, often with no way back to the other page without hitting “back?” Surely this is not the most usable way to suggest products and improve merchandising conversion rate. Surely cross-sell ...
Ashton Kutcher Hits 1 Million Twitter Followers
Have no doubt: Twitter has gone mainstream. And Ashton Kutcher has a million followers. At the time of writing, Kutcher is still live streaming (video below) his successful attempt to reach 1 million Twitter followers before CNN, which Kutcher reports has been clamouring for new followers on its live news ticker. On Friday morning he ...
